MoBlog
by Mark Walsh
The backlash has already begun against a reported fee of one quarter of one cent T-Mobile USA plans to impose on businesses for each text message they send over its … Read the whole story
by David Goetzl
ABC and Nielsen have linked on an initiative to make the iPad part of the "live" TV viewing experience. While tuning into the new … Read the whole story
by Laurie Sullivan
Yahoo previewed features and functions Thursday scheduled for release this fall across its network of sites. During a product demonstration at its headquarters, the … Read the whole story
COMMENTARY
by Reggie Bradford
The potential for marketers reaching teens through social location is huge. As the teen user base grows, marketers will have more ways to reach … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Yesterday Nielsen Mobile released a torrent of survey stats about mobile app usage and attitudes towards mobile advertising. The dominance of games, social networking, … Read the whole story
by Erik Sass
Although publishers have looked to Apple's iPad as a potential savior, Apple hasn't unveiled a standard system for allowing digital newspaper subscriptions to be … Read the whole story
by Mark Walsh
Ford on Thursday kicked off a new combined print and mobile campaign for its Edge crossover in The New York Times that includes 2D … Read the whole story
by Mark Walsh
Mobile ad network Greystripe has built its business on rich media ad formats that run in games and other applications. Now the company is … Read the whole story
by Wendy Davis
Three California residents have sued mobile ad technology company Ringleader Digital for allegedly violating their privacy with its media stamp, which the company describes … Read the whole story
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by Gavin O'Malley
Microsoft Advertising on Thursday debuted its Mobile Advertising SDK for Windows Phone 7 and Microsoft Advertising Exchange for Mobile. Raj Kapoor, global director for … Read the whole story
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by Erik Sass
Scarborough Research released its first findings from analysis of the cell phone-only data, showing that CPO households tend to be younger and more diverse … Read the whole story