MoBlog
by Mark Walsh
Let's stipulate that Research in Motion president and co-CEO Mike Lazaridis doesn't have the flair for delivering the dramatic product launch that Apple CEO Steve Jobs has become known for. … Read the whole story
by Karl Greenberg
The fourth-quarter campaign allows Pandora visitors to use the platform's social share feature to share a "mixtape" from playlists compiled by either artist. When … Read the whole story
by Mark Walsh
The emergence of scannable barcodes in advertising has generated lots of publicity in the last couple of years, but not much corresponding data about … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Radio frequency identification (RFID) and near field communication (NFC) chips will become "the new cookie" for mobile in the physical world. That's certainly an … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
I'm not convinced advertisers are ready for the future of advertising, where social signals and metrics become more important than clicks, half of all … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
It is no surprise or secret that video is a killer medium on the iPad. From the time I first fired up my Netflix … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Just when I thought I was going to set the iPad aside for a while and move on to other topics, AKQA drops a … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Stop me if you have heard this from me before. Video is the new text. Well, too late now. I said it again. One … Read the whole story
COMMENTARY
by Frank Barbieri
My good friend Tod Sacerdoti posted a provocative article last week titled "Mobile Video Advertising Is Irrelevant," making the argument, and I'm paraphrasing, that … Read the whole story
by Karl Greenberg
"In-vehicle technology is a two-pronged business for us. First, we are marketers looking at mobile as way to communicate the BMW brand. The second … Read the whole story