MoBlog
Let's stipulate that Research in Motion president and co-CEO Mike Lazaridis doesn't have the flair for delivering the dramatic product launch that Apple CEO Steve Jobs has become known for. … Read the whole story
The fourth-quarter campaign allows Pandora visitors to use the platform's social share feature to share a "mixtape" from playlists compiled by either artist. When … Read the whole story
The emergence of scannable barcodes in advertising has generated lots of publicity in the last couple of years, but not much corresponding data about … Read the whole story
- COMMENTARY
Radio frequency identification (RFID) and near field communication (NFC) chips will become "the new cookie" for mobile in the physical world. That's certainly an … Read the whole story
COMMENTARYI'm not convinced advertisers are ready for the future of advertising, where social signals and metrics become more important than clicks, half of all … Read the whole story
COMMENTARYIt is no surprise or secret that video is a killer medium on the iPad. From the time I first fired up my Netflix … Read the whole story
- COMMENTARY
Just when I thought I was going to set the iPad aside for a while and move on to other topics, AKQA drops a … Read the whole story
COMMENTARYStop me if you have heard this from me before. Video is the new text. Well, too late now. I said it again. One … Read the whole story
- COMMENTARY
My good friend Tod Sacerdoti posted a provocative article last week titled "Mobile Video Advertising Is Irrelevant," making the argument, and I'm paraphrasing, that … Read the whole story
"In-vehicle technology is a two-pronged business for us. First, we are marketers looking at mobile as way to communicate the BMW brand. The second … Read the whole story
