On the heels of Verizon's debuting its first iPhone ad, Apple over the weekend launched its own ad promoting the new partnership with the carrier. But instead of simply trumpeting … Read the whole story
Search engine marketing remains Google's primary revenue source, but execs dropped a bomb Thursday on the corporate structure of the company before diving into … Read the whole story
During Google's earnings call on Thursday, Jonathan Rosenberg, senior vice president of product management at Google, told investors, analysts and media that local and … Read the whole story
"I know I am a bit of a creature of habit," I say offhandedly to my partner. She tries to keep from spit-taking her … Read the whole story
According to a new study from ForeSee Results, the US edition of the Report on Mobile Shopping indicates that 33% of all survey respondents … Read the whole story
What if Google developed ad technology that would call the Web site, determine the ad the site should buy, and automatically purchase and place … Read the whole story
Google on Friday revealed where the 2 billion daily requests in the AdMob network originate, providing insight into how the Mountain View, Calif. tech … Read the whole story
Mobile email use is on the rise even as Web-based email use continues to decline, according to new data from comScore. The Web measurement … Read the whole story
It's no surprise that finding nearby restaurants and dining options is one of the ways people use their mobile phones. Everyone's got to eat, … Read the whole story
The mobile video audience may still be small, but that doesn't mean advertising in the emerging category isn't gaining ground. More than 200 Fortune … Read the whole story
Following through on its threat to challenge net neutrality rules in court, Verizon on Thursday filed suit against the Federal Communications Commission. In court … Read the whole story
Searching for the most effective way of advertising with the iPad, Bonnier Corp. is joining forces with ad agency Crispin, Porter + Bogusky to … Read the whole story
The Apple iPad and iPhone may have captivated consumers and the tech trade press, but Apple's mobile iAd platform still doesn't rank particularly high … Read the whole story
Internet radio service Pandora has hired a Draftfcb executive as its first director of mobile and emerging media, reflecting the company's growing focus on … Read the whole story