The iPad 2 is living up to the hype, and surpassing the original Apple tablet when it comes to initial sales. Analysts have estimated the upgraded iPad sold 400,000 to … Read the whole story
Nearly half of all American adults (47%) say they get at least some local news and information on their cell phone or tablet computer, … Read the whole story
From the new iOS 4.3 and Apple TV OS updates that flew yesterday, it's s becoming clearer how Apple is starting to settle into … Read the whole story
According to the comScore 2010 Mobile Year in Review report, mobile media adoption has continued to grow throughout the past year as consumers are … Read the whole story
The mobile campaign, which runs until April 1, places an expandable banner ad on any Weather Chanel page with a colder forecast and invites … Read the whole story
Zoove, the company behind the StarStar dialing codes that marketers can use to promote special deals and offers, has now extended its system to … Read the whole story
Virgin Atlantic is creating a "best-click attribution model" to better manage online marketing campaigns and attribute the sale to the correct channel. It happened … Read the whole story
"As someone who uses [a smartphone for shopping], I'm not surprised by the results," Jeff McKenna, a senior consultant for Chadwick Martin Bailey, tells … Read the whole story