That year-of-mobile meme just won't die. The big breakthrough year for mobile advertising has been predicted for so long it's become something of a tired running joke within the industry. … Read the whole story
Agency executives said client concerns about mobile privacy will continue to grow as the issue gaina wider attention from policymakers and federal regulators. To … Read the whole story
Disrupting the respective plans of Google and Facebook, Microsoft has agreed to acquire Skype for a staggering $8.5 billion. Microsoft CEO Steve Ballmer said … Read the whole story
When it comes to digital privacy, many critics of data-gathering practices and consumer watchdogs have generally expected that mobile would prove to be the … Read the whole story
Last month at Google's ThinkMovie event in Hollywood, I nearly got booted out of the last two sessions because the YouTube guys wanted to … Read the whole story
Google designed Android to enable developers to build applications beyond mobile phones and tablets. At the Google I/O conference, the company released the Android@Home. … Read the whole story
To launch its "Chivas Brotherhood" loyalty program, Pernod Ricard's Chivas Regal is reaching out to young male adults via a wide spectrum of media … Read the whole story
New data from mobile ad network Jumptap shows older, more affluent consumers are more apt to interact with ads than younger, less well-off mobile … Read the whole story
Celtra, a promising self-service platform for creating and serving rich media ads, and analyzing their performance across mobile devices, this morning announced several key … Read the whole story
The Federal Trade Commission, which recently charged Google with violating Gmail users' privacy, now has mobile companies in its crosshairs. Subcommittee chairman Sen. Al … Read the whole story
New data from mobile ad network Jumptap shows older, more affluent consumers are more apt to interact with ads than younger, less well-off mobile … Read the whole story