MoBlog
by Mark Walsh
A new mobile advertising study by the Interactive Advertising Bureau presented at its "Mobile Marketplace" conference Monday had few topline surprises, but offered some interesting insights --
especially those relating … Read the whole story
by Mark Walsh
Facebook continues to show strong signs of revenue growth as ad rates on the world's largest social network keep climbing. Ad spending on Facebook … Read the whole story
by Mark Walsh
A new J.P. Morgan report predicts U.S. mobile ad spending will roughly double to $1.2 billion this year, fueled by growing mobile usage. Mobile … Read the whole story
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by Erik Sass
Rupert Murdoch is cleaning house in an attempt to control the widening phone-hacking scandal at News International. Friday brought the resignations of Les Hinton, … Read the whole story
COMMENTARY
by Jeffrey K. Rohrs
While enjoying a bit of sound, summer slumber the other night, I had an extraordinarily lucid dream that ended abruptly when my dream-self fell … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
When Steve Jobs introduced the concept behind the iCloud last month, he contended that having access to your data on any device, anytime, anywhere, … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
The time to get serious about mobile is here. I say that not based on any analyst's report, industry intelligence or pronouncement from any … Read the whole story
by Mark Walsh
When it comes to mobile advertising, just over half (51%) of brand marketers say they've built mobile into their ad strategy, either as part … Read the whole story
by Mark Walsh
Android phones again accounted for more than half (54%) the impressions on the MillennialMedia mobile ad network in June, double the 26% share driven … Read the whole story
by Karlene Lukovitz
African-American teens not only spend $96 more per month than the average teen, but exert far-reaching influence on mainstream cultural trends, points out Seth … Read the whole story
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by Erik Sass
A day after members of Congress called for an inquiry in response to allegations that a British tabloid owned by News Corp. hacked into … Read the whole story
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by David Goetzl
A coalition looking to launch a national mobile program service will use "Dyle" as its consumer brand. "Dyle" apparently is derived from some marriage … Read the whole story
by Karlene Lukovitz
Bertolli's primary goal in the U.S. is to take its efforts to educate consumers about its three different olive oil varieties to a new … Read the whole story
by Steve McClellan
Aegis Group bought a minority stake in mobile technology firm TigerSpike, a proprietary cloud-based delivery platform, to beef up its media services. The company … Read the whole story
by Mark Walsh
Auto brands are often among the first to push into new forms of media and advertising. That appears to be the case where mobile … Read the whole story