MoBlog
by Mark Walsh
Since Steve Jobs announced his resignation as Apple CEO on Wednesday, the encomiums have been piling up faster than new iPhone models flying off the shelves. Hey, what's one more? … Read the whole story
by Gavin O'Malley
By 2016, advertisers will spend $77 billion on interactive marketing -- or as much as they do on TV today, according to a new … Read the whole story
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by Joe Mandese
Joule, the mobile media agency that is part of WPP's Tenth Avenue unit, this morning announced it has expanded into the West Coast, and … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
There is a lot of waiting that goes into summer. Whether it is sitting in airports or just plopping down in a chair at … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
My first personal computer, the Apple Lisa 2/10, preceded a Macintosh Plus, which I continue to store in my garage until I determine what … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
It's taken a while for digital TV to really come of age, and in that time Apple launched the wildly successful iPad and created … Read the whole story
by Karlene Lukovitz
In one of its first corporate, nationwide marketing efforts for its new Freestyle vending machine, Coca-Cola has released an app offering an interactive replication … Read the whole story
by David Goetzl
Taco Bell is just one of MTV Video Music Awards sponsors using some form of in-show integration, which has helped MTV increase revenue for … Read the whole story
by Laurie Sullivan
Brands and agencies will have to design a workaround when it comes to building a profile on consumers using Apple mobile devices. In a … Read the whole story