MoBlog
by Steve Smith, Staff Writer
Try as we might to turn the smartphone into a multimedia wonderland where marketers can intercept consumers as they browse, game and tap their apps, most of us still make … Read the whole story
by Laurie Sullivan
Google launched AdWords Express in the U.S. during the quarter, allowing advertisers to provide basic information, while the platform automates keywords and bids. The … Read the whole story
by Laurie Sullivan
Mobile Web site search engine optimization strategies influencing ad quality is top of mind for most marketers implementing campaigns, especially since Google announced in … Read the whole story
by Mark Walsh
Ziplist has become a popular tool for grocery shopping and organizing recipes online and on mobile phones. Now the system is set to get … Read the whole story
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by Steve Smith
It seems about time we stopped labeling the mobile device a "third screen." During the time of day when it may matter most to … Read the whole story
by Mark Walsh
A new study by BBC.com and Starcom MediaVest suggests that tablets encourage more avid news consumption and stronger relationships between users and the news … Read the whole story
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by Steve Smith
LocalResponse, a recently launched ad network that targets offers to mobile users off of their explicit and implicit "check-ins," has raised an additional $5 … Read the whole story
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by Wayne Friedman
According to a new study from the Cable & Telecommunications Association for Marketing and The Nielsen Company, 54% of all users of video apps … Read the whole story
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by Steve McClellan
A new report from GroupM Search and sibling company Kantar Media Compete shows that American consumers do online research before making almost all of … Read the whole story