Mobile Marketing Daily
Monday, October 24, 2011
  • Paid Search, Mobile Take Front Seat In Holiday Strategies

    Coordinating paid-search campaigns and mobile strategies that drive consumers from online and into physical stores could become the top strategy for marketers this holiday … Read the whole story

  • QR Malware Surfaces On Apps

    The increasingly visible black-and-white 2D codes appearing on packaging and pages could someday have a dark side: malware. In one of the first instances … Read the whole story

  • ESPN: Mobile Audience Growing, Spending More Time

    David Coletti, vice president, digital media research and analytics at ESPN, explains how the cable network's viewership is playing out in mobile, and what … Read the whole story

  • Nintendo Battles Smartphones With Hulu, 3D

    Nintendo continues its defense of a deteriorating position in handheld game consoles by bringing Hulu and new 3D media capabilities to its 3DS game … Read the whole story