MoBlog
by Steve Smith, Staff Writer
The sheer scale of mobile has always been its most impressive feature for media and marketers. The raw penetration of mobile handsets and the hockey stick growth of smartphones still … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
No one ever disputed the ability of Google employees to market stuff and create buzz. But it will take more than a well-honed message … Read the whole story
by Erik Sass
Rich media ad units provide a big boost to mobile advertising click-through rates, according to Jumptap's MobileStat Report, covering mobile ad network data for … Read the whole story