No one seems to know who really calls the editorial shots inside Apple. Who determines how apps get into those coveted featured slots, App or Game of the Week? All … Read the whole story
Citigroup estimates online advertising will grow 21% this year, up from 15% in 2010, according to Neil Doshi, senior equity analyst at Citigroup, who … Read the whole story
The country's fourth-largest wireless provider is taking its signature color and style to the mall and the Internet in a new holiday-themed video that … Read the whole story
Tablets are turning out to be a bigger boon to retailers than initially expected. While only about 10% of Americans own tablets to date, … Read the whole story
The 2012 campaign season is already shaping up to be a fierce political contest, with close-run elections for the White House and numerous seats … Read the whole story
The mobilized shopper has become the marketing story of this holiday. Buyers are armed with apps and mobile Web resources as they surf for … Read the whole story
Despite a 46% the increase in use of mobile devices for health care information and services since 2010, according to Manhattan Research Cybercitizen Survey, … Read the whole story
Last holiday season, QR codes, those pixilated packets of information, were everywhere. This season, they're being out-shined by augmented reality (AR). AR is finally … Read the whole story
Reflecting the growing importance of mobile search to consumers and also to Google's product line, the search giant is introducing a new "bid multiplying" … Read the whole story
15% of all search queries for financial services are made on a mobile device, according to Google's Michael Slinger. Although he is limited to … Read the whole story
Fewer than one out of three mobile advertisers is making an effective use of mobile as a marketing medium, at least insofar as mobile … Read the whole story
Oh, you tech-savvy marketers. A quick poll of attendees at SIS finds the large majority have more than two devices with them; I'm guessing … Read the whole story