Taking on the conventional wisdom that flying mobile ad campaigns is still too complex and esoteric for most medium-sized and small businesses, ad platform Millennial Media has brought its mMedia … Read the whole story
Tablets and smartphones continue to influence local search and consumer buying habits, but social networks, mobile apps and daily deals have become the go-to … Read the whole story
The history of media has shown us time and again that few media categories are completely eclipsed by the advent of another. The hierarchy … Read the whole story
According to a survey of more than 2,000 consumers conducted by iYogi Insights, a third of all parents are willing to buy or have … Read the whole story
Radio stations are eager to cash in on the rise of mobile media and advertising, judging by the popularity of the new mobile programming … Read the whole story
Smartphones are on the rise, but don't count out feature phones. That's the message of a new Yankee Group report, which finds 70% of … Read the whole story
Peter Minnium, leader of the program describes it as something of a Dantean journey from purgatory to heaven with a side trip through the … Read the whole story
A new global study of mobile media consumption from one of the world's largest mobile ad networks finds that mobile subscribers are spending more … Read the whole story
The cost of acquiring pyal app users plummeted to new lows in January after hitting record highs in December, reports Fiksu. Read the whole story
After weeks of "speculation, rumors and dream casting," the day is finally coming. No, we're not talking about who will appear on Season 14 … Read the whole story