MoBlog
by Steve Smith, Staff Writer
As social platforms -- Facebook in particular -- become more powerful, how will this affect the bedrock peer-to-peer messaging model of SMS? The fact that researchers even argue the point … Read the whole story
by Mark Walsh
Marketers have to define their value proposition by figuring out what customers want to do with their business in mobile and delivering those services. … Read the whole story
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by Mark Walsh
With an explosion of rival newsstand and reader apps in the last couple of years, Zinio has to make sure it doesn't get bypassed … Read the whole story
by Laurie Sullivan
Narian Technology will soon begin marketing a Web portal that allows mobile app developers and consumers to create a near-field communication (NFC) application in … Read the whole story
by Mark Walsh
The U.S.'s place at the forefront of mobile advertising is quickly coming to a close as Brazil, China, and India (the BRIC nations minus … Read the whole story
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by Aaron Baar
Samsung makes the memory that goes inside many of those devices as well, and the company is looking to tell consumers about it for … Read the whole story
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by Mark Walsh
A recent report from Denmark-based tech research firm Strand Consult suggests that Facebook is wiping out carriers' SMS cash cow. The firm estimates Facebook … Read the whole story
by Aaron Baar
Taking advantage of the planning many consumers may be putting into packing up a house or dorm room for new adventures, Mobile Mini touts … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
Just so we're clear, few think new commerce models (m-commerce, e-commerce, Z-commerce, etc.) are threatening physical commerce. "I don't think [traditional commerce] is dead … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
It's an age-old question: If a marketer puts a QR code in an in-flight magazine -- on a flight without Wi-Fi -- what was … Read the whole story
COMMENTARY
by Mark Walsh
Where’s the money? That’s Phonevalley CEO Alexandre Mars’ beef with spending on the media side, where mobile budgets are often still tiny--$25,000 campaigns--compared to … Read the whole story
COMMENTARY
by Gavin O'Malley, Staff Writer
It's not even noon, and we at OMMA Mobile are already knee-deep in cross-channel marketing issues. If you don't have a way to track … Read the whole story