Mobile Marketing Daily
Wednesday, June 20, 2012
  • Cannes Mobile Lions Winners Announced

    Mobile advertising made a splash at Cannes this week as 'Mobile Lion' awards in nearly a dozen categories were revealed yesterday. Read the whole story

  • Retail Ready For Reverse Showrooming?

    What if retailers could find a way to incent shoppers to scan products in their stores to promote sales of those products to others … Read the whole story

  • Mobile Search Set To Fuel Call-Based Ads

    Businesses spent $132.8 billion in the U.S. last year on local ads and about $68.4 billion -- or 46.5% -- aimed to drive telephone … Read the whole story

  • Tablets Gain Mobile Video Viewers

    According to a new comScore release on insights into the U.S. tablet market, tablets have reached a critical mass in the U.S. with 1 … Read the whole story

  • Microsoft Teams With Agencies On Windows 8 Ads

    In connection with the unveiling of its new iPad rival, Microsoft has begun testing new ad concepts for apps that will run on its … Read the whole story

  • Microsoft Resurfaces Surface, Grabs At Mobile Search Market Share

    Microsoft unveiled the tablet Surface in Los Angeles last night, but it wasn't the first time the technology made an appearance. The original Surface, … Read the whole story

  • Viewers Appreciate Netflix Price, Flexibility

    New research may indicate that Netflix's appeal vis--vis HBO, Showtime and pay-per-view films may be less than expected, given the relatively low cost. Parks … Read the whole story