Mobile Marketing Daily
Wednesday, June 27, 2012
  • 55% Of Cell Users Access Mobile Web

    When it comes to using mobile phones as the primary means of Web access, emerging countries like India or China might come to mind. … Read the whole story

  • The Value of Checking In (Or Not)

    The check-in ritual continues to look for models that provide value, establish real relationships with brands, and avoid pointlessness. Read the whole story

  • Shazam's App To Expand Olympic TV Spots Into Social Media Experiences

    The discovery media company Shazam will provide NBC Olympics, a division of the NBC Sports Group, with a social TV experience during the 2012 … Read the whole story

  • Second-Screen Viewing Soars, Measurement Key

    The rapid adoption of second digital video screens continues apace. In just the last 12 months, Nielsen says smartphone penetration has risen 34%, with … Read the whole story

  • Travora Media Unveils Mobile Ad Network

    Travora Media, which operates a vertical network of more than 300 travel lifestyle sites, is launching a new mobile-focused ad network. Dubbed Mango (Mobile … Read the whole story

  • Mobile Posse Raises $5 Million, Eyes Overseas Growth

    Mobile Posse, which serves ads on the idle screens of cell phones, has raised $5 million in third-round venture funding. The company plans to … Read the whole story

  • AT&T Still Seeing IPhone Benefits

    Though competition for the iPhone has reduced churn for Sprint and Verizon, AT&T's status as the first carrier to have the game-changing device continues … Read the whole story