MoBlog
by Steve Smith, Staff Writer
iPad shipments were so strong in Q2 that they even beat Apple's holiday quarter. But will consumers who clearly crave this new platform be confused by too much choice this … Read the whole story
by Laurie Sullivan
It's no easy task for North America to surpass Asia-Pacific, which supports a strong telecommunications mobile infrastructure, but marketers in the U.S. will spend … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Amazon keeps missing the opportunity to pull me away from spending my media dollars on Netflix and Apple film and video products. And it … Read the whole story
by Laurie Sullivan
Google's price per call for AdWords advertisers cost nearly twice as much for local ads on YP.com, according to a study released Wednesday. The … Read the whole story
COMMENTARY
by Stan Monlux
A veteran app marketer advises that campaigns need to determine the goal of the app and the behaviors they are targeting, and then optimize … Read the whole story
by Mark Walsh
Smartphones and tablets are taking over the Wi-Fi airwaves. The mobile devices accounted for more than half (52%) of Wi-Fi use in the second … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The Olympics is a unique event that brings together people of all different nationalities, races, and creeds so they can express their shared love … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Tablets and TVs go hand in hand, but in ways that may surprise marketers and networks. Tablet owners are twice as likely as smartphone … Read the whole story
by Aaron Baar
According to a new Harris Poll, more than three-quarters (76%) of Americans think in-car connectivity technology is distracting and could be dangerous. More than … Read the whole story
by Mark Walsh
Paid advertisers on Facebook have had a range of options for targeting ads across criteria like age, gender, interests and location. Now the social … Read the whole story