Parents with kids are the sweet spot for mobile marketers. This group not only uses their phone for more shopping tasks, but is also most receptive to marketing programs on … Read the whole story
The infrastructure is falling into place to serve as a solid foundation for explosive m-payments growth, says Juniper. Now all we need are customers. Read the whole story
Data allows companies to predict customers' desires, but explaining the complex methods has been challenging for the marketing industry. IBM built a Web site … Read the whole story
More than a dozen major retailers, such as Target and Sears, announced plans to create a mobile payments network that will challenge other m-payments … Read the whole story
Heartland Automotive Services, a franchisee of Jiffy Lube, has agreed to pay $47 million to settle a class-action lawsuit accusing it of spamming millions … Read the whole story
Many industry technophobes believe handheld devices will eventually replace the remote traditional control and British satellite operator Sky has launched a service where the … Read the whole story
With a slight but measurable uptick in home sales and new construction, the real estate industry is seeing something of a rebound in 2012. … Read the whole story
It is an interesting and always contested proposition that gender bias gets built into some media and technology. And it begs the question -- … Read the whole story
The whole enchilada of ad-supported media is growing less than expected this year, but online video and mobile video are a few bright spots. … Read the whole story
The ad agency Redpepper is causing a stir with a new app that uses facial recognition software to identify Facebook users when they enter … Read the whole story