MoBlog
by Steve Smith, Staff Writer
From language to tone to responses to your body language, the Apple Genius Bar interaction with customers is supposed to be carefully managed. Somewhere in the ether, Steve is smiling … Read the whole story
by Steve Smith
Mobile devices are becoming as common to the back-to-school ritual as fights over hem lengths and a new backpack. A new IAB/Meredith study shows … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
One of the earliest merchant adopters of foursquare check-ins, Tasti D-Lite has learned to get beyond harvesting local social behaviors. Surprise your loyal customers, … Read the whole story
by Mark Walsh
The appetite for apps focused on new ways to share, augment or combine photos and video seems almost endless. Among the latest to draw … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
Has the time for a truly integrated mobile marketing effort finally arrived? It depends how you read the numbers on the level of user's … Read the whole story
by Mark Walsh
One of the early darlings of iPad app development, content aggregator Flipboard, celebrates a second anniversary by touting its 20 million users and high … Read the whole story
COMMENTARY
by David Goetzl
No question second-screening offers networks and advertisers enormous potential. It's pretty simple: get viewers intrigued enough with what's on TV that they'll interact with … Read the whole story
by Gavin O'Malley
Profiting off the distribution of online video content remains a major challenge for publishers. With that in mind, thePlatform is rolling out new commerce … Read the whole story
by Erik Sass
Consumer magazine publishers are embracing mobile action codes in a big way. A new survey by Nellymoser found that the top 100 titles deployed … Read the whole story