MoBlog
The mobile marketing platform gets an enormous commitment from a major but unnamed client. Perhaps more important than the number involved is the direction of the investment toward CRM, not … Read the whole story
Groupon on Wednesday launched its own payments service, entering the fray with competing offerings from providers like PayPal, Square and Google. The daily deals … Read the whole story
- COMMENTARY
The arrival of the iOS Passbook could be a game changer when it comes to using smartphones for coupons, offers and virtual gift/cash cards. … Read the whole story
For smartphone owners, reaching for the mobile phone is becoming a shopping reflex. According to the latest traffic analysis of retail apps and sites, … Read the whole story
- COMMENTARY
n a stark and sun-filled room with glass walls, a lone media buyer with sharp features and blue hair, wearing wrap-around glasses and a … Read the whole story
The media research company reports it has 15 advertising platforms/networks as clients for its Nielsen Online Campaign Ratings. Many are major networks, including Adap.tv, … Read the whole story
COMMENTARYMuch of the recent press surrounding tablets has focused on the use of the device as a companion screen while viewing TV. But the … Read the whole story
Google is poised to become No. 1 -- again. Long dominant as the online search advertising giant, Google is on track to become the … Read the whole story
Razorfish mobile lead Paul Gelb has left the agency to become head of strategy for San Francisco-based MoPub, a startup that helps publishers and … Read the whole story
A company that sells gifts and novelty items has sued Google for trademark infringement and unfair competition for using the phrase "the playground is … Read the whole story
- COMMENTARY
Something is afoot with connected TVs. They may not be as popular as tablets or as sexy as new smartphones, but there's a reason … Read the whole story
Nintendo is looking to attract more women to its ranks of players, launching a new campaign for its 3DS handheld gaming system, depicting female … Read the whole story
U.K.-based Mediafed, which makes a platform for managing RSS feeds, has acquired app developer Taptu, best known for its social newsreader app of the … Read the whole story
