MoBlog
by Steve Smith, Staff Writer
Microsoft's retail presence rolled into my local mall recently. Standing literally yards from the Apple Store, it begged for comparison. Read the whole story
by Mark Walsh
A new Macquarie study shows that engagement on Facebook remains strong, but it confirmed the shift to mobile use that has left the company … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
Of all the new businesses that have emerged in conjunction with social media, casual gaming is potentially one of the most profitable -- but … Read the whole story
by Steve Smith
The popular audio recognition app continues its transformation into a "second screen" app for TV in this partnership with MLB to activate any of … Read the whole story
by Mark Walsh
Brands like Dove, Wrigley and Energizer are increasingly building mobile into integrated campaigns. Helping to power that capability for these and other clients is … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
The convergence of digital out-of-home video and mobile marketing is increasing the ability of both channels to reach consumers at the point of sales, … Read the whole story
by David Goetzl
Discovery has signed Lexus to sponsor a "Winged Planet Plus" app. The iPad app works along with the eponymous Oct. 6 TV special co-produced … Read the whole story
by Laurie Sullivan
Small businesses want to use mobile technology if it automates process and provides secure benefits to customers. Many typically invest about 5% of their … Read the whole story