by Laurie Sullivan
Microsoft worked with four advertising agencies to make touch part of the brand experience in Windows 8 on Surface tablets. Each of the four … Read the whole story
by Laurie Sullivan
Fraud and ad collision continue to plague the online advertising industry. More than 20% of the ads being placed through publishers directly and through … Read the whole story
by Sarah Mahoney
BDO, which regularly measures the mood of retail executives, says that mobile strategies are finally toddling out of their infancy, and that 60% of … Read the whole story
by Karl Greenberg
To get discounts on apparel, American Express cardmembers have to sync their cards with their Facebook, Foursquare or Twitter account. The company says doing … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
Now the retail industry is colliding with the mobile app economy. According to a recent IBM report, says Flurry, more than 18% of shoppers … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The Citrrix Bytemobile report shows consumers are a little vague on the fine points, but this survey also has some surprisingly stats about our … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The 3-day Mobile Insider Summit kicking of this evening in Captiva, Florida, should bring lots of discussion around mCommerce in the course of a … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
WiFi access at malls, stores and restaurants will be an opportunity for retailers to change the nature of the shopping and eating experience. Call … Read the whole story
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by Mark Walsh
Facebook has closed its Preferred Marketing Developer (PMD) program to new applicants for now as it sets updated requirements, reflecting its focus on driving … Read the whole story
by Sarah Mahoney
Despite the continued strength of e-commerce and the constant lamentations from retailers about showrooming and online cannibalization, new data from consultants PwC shows that … Read the whole story
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by Gavin O'Malley
Building up its newly formed "Brand Group," AOL has acquired electronics review site gdgt for an undisclosed sum. Last year, gdgt (pronounced "gadget") partnered … Read the whole story
by Gavin O'Malley
Despite the best efforts of Microsoft and BlackBerry, Android and Apple continue to tighten their stranglehold on the mobile market. Worldwide, Google's mobile operating … Read the whole story
by Laurie Sullivan
Smartphones and tablets now drive one out of every three minutes spent with digital media. As the e-commerce and m-commerce channel shifts accelerate, companies … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Not all apps are created equal - there is a world of difference between downloads and habitual use. Games have also becomes a major … Read the whole story
COMMENTARY
by Doug Chavez, Columnist
A few years ago, only geeks, programmers and few others knew what "#" was called. We listened to "Jane," the voice of our voicemail … Read the whole story