MoBlog
by Steve Smith, Staff Writer
In a novel use of mobile imaging, Hooters is asking customers to snap and post pictures to show the world what it really is like inside that place. Read the whole story
by Mark Walsh
"Mobile is the connective tissue in showrooming," says Anna Bager, VP and GM of the IAB's Mobile Marketing Center of Excellence. Shoppers are clearly … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
There is a common-sense argument to be made that video ads viewed on a handset are, by the very nature of the viewing experience, … Read the whole story
by Steve Smith
Video viewing on devices exploded in 2012, according to video platform provider Ooyala. Tablets are emerging as video second screens that are almost as … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Mobile, social and search continue to gain significance as a ranking factor when combined. Jim Yu serves up tips on improving rankings on tablets … Read the whole story
by Mark Walsh
MasterCard on Monday announced the latest expansion of its mobile payment system aimed at streamlining the purchase process in retail stores and online. The … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
A new study by Lenovo found that consumers are using smartphones in a big way during the research phase of their shopping journey. When … Read the whole story
by Mark Walsh
As consumers divide their attention among multiple devices, media companies and other businesses will continue to play catch-up with offerings that seamlessly span connected … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
When Arkady Borkovsky, CTO Yandex Labs, participated in an OMMA panel on international search engines about three years ago, I had no doubt he … Read the whole story
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by David Goetzl
While they are still a very small part of its business, Arbitron more than doubled revenues for its cross-platform and mobile measurement efforts in … Read the whole story
by Aaron Baar
The company took the opportunity of the Mobile World Congress in Barcelona on Monday to restate its commitment to mobile as part of the … Read the whole story