Samsung is taking multiple bites out of Apple's marketing mindshare, culminating in an epic series of Oscar ads. Agency 72andSunny says it relies on classic ad appeal -- show benefits. Read the whole story
The company says most 2015 model Chevrolet, Buick, GMC and Cadillac models in the United States and Canada will get the service via AT&T, … Read the whole story
The major credit card companies are moving full-steam ahead in mobile payments. Both Visa and MasterCard introduced major global mobile payment initiatives at the … Read the whole story
Netflix faces growing competition from on-demand streaming businesses such as Amazon and Hulu, but CEO Reed Hastings believes those mark only one principal challenge. Read the whole story
Yes, in my opinion. Here's why. In the past two weeks I've become pretty familiar with Windows 8 on a Microsoft Surface Pro tablet, … Read the whole story
The cost to acquire app users fell 7% in January, as the number of downloads increased. The dip in marketing costs reflects a typical … Read the whole story
According to a survey by digital entertainment company Rovi, people in Italy, Spain and the U.S. had the highest streaming frequencies -- with 73%, … Read the whole story
Apple has agreed to settle a class-action lawsuit by providing at least $5 in iTunes credits to parents whose children ran up credit card … Read the whole story
Airlines can improve their conversion from clicks by as much as 25% by better matching landing pages to different types of trip profiles, according … Read the whole story
Attempting to build on a lead-generation business nine years in the making, ReachLocal will roll out three products this year supporting local online commerce, … Read the whole story
Dish Network's case charging ESPN with multiple breaches of a 2005 carriage agreement will move to closing arguments Wednesday. But no matter who wins, … Read the whole story