Combining rewards, gaming, and the irresistible engagement of film content, Trailerpop launches a platform that shows us what marketing as entertainment can be. Read the whole story
Facebook on Thursday unveiled a revamped news feed that gives users new ways of filtering content and features a more streamlined, visually focused design … Read the whole story
Of late, executives and pundits in the digital video industry have been discussing the rise of mobile video at numerous industry conferences and in … Read the whole story
"Mobile is a different animal than the traditional, PC-based Web," Dan Kimball, chief marketing officer for Kontagent, tells Marketing Daily. "It's a whole new … Read the whole story
The current cross-platform state of play within the news ecosystem shows a broad and healthy base of engagement with news across the board. Read the whole story
Google is making it personal by showing how technology and creative can put viewers not only in the content, but in the moment. Some … Read the whole story
Consumers are multitasking and using their phones or tablets while watching TV, and at first blush this sort of companion activity may seem like … Read the whole story
Cisco Systems and Intel -- major electronics companies -- are separately working to bring new technologies into the living room and integrate device screens … Read the whole story
Searching the aisles for the special deal and standing in checkout lines is not a guy's favorite pastime. It's no surprise that men don't … Read the whole story
As part of a broader effort to help publishers cut editorial costs, while boosting their online presence, Outbrain has acquired headline predictor Visual Revenue … Read the whole story
Utopia's execs are attempting to change the way companies think about data by creating an enterprise data lifecycle management (EDLM) framework to manage data … Read the whole story
Pandora said ad sales in the quarter rose 54% to $109 million, while subscription and other revenue increased 74% to $16.1 million. Fueling those … Read the whole story
More and more, shoppers expect an increased level of service and experience. Although we're still years away from omni-channel becoming a reality for many … Read the whole story
David Shulman, who joined Omnicom's Organic six months ago, is quickly putting his stamp on the digital shop. He has made several senior management … Read the whole story
As online video advertisers search for ways to get consumers to stick around for the messaging, Selectable gives them an incentive. Answer a question … Read the whole story