A new study from Siteworx shows that 65.7% of people surveyed prefer using the Web site to downloading an app specifically for the retailer. The survey also found that product … Read the whole story
Strong advertising revenue from Olympics and U.S. political ad spending helped deliver a modest U.S. ad gain for 2012 over 2011. There was a … Read the whole story
Q1Media and AdExcite have merged to create a display network that serves video advertisements, regardless of the device or platform. Together, the companies support … Read the whole story
The digital landscape is as unsettled as ever for traditional news organizations, with the mobile era adding a new level of upheaval. While digital … Read the whole story
Matt Kumin, founder and CEO of PublishThis, a cloud-based content marketing platform, fills "Marketing Daily" in on what he sees as the big changes … Read the whole story
Consumers with consoles such as PlayStation 3, Wii, and Xbox 360 spent 22% of their overall time in 2012 watching video from video-on-demand services … Read the whole story
Local media advertising revenue will reach $132.7 billion this year, creeping up to $136.6 billion in 2014, $139.5 billion in 2015, $145.2 billion in … Read the whole story
With less than one month before the tax filing deadline, TurboTax tops the list of the most effective tax ads that have debuted during … Read the whole story
Thousands of attendees at SXSW Interactive tried mobile payments at concession stands throughout the Austin Convention Center. A large percentage of those who signed … Read the whole story
Pricing Engine launched Friday, bringing marketers a self-service platform to manage a variety of media. The company initially released the product to support search … Read the whole story
I noticed quite a few really smart people speaking at the latest South by Southwest interactive (SXSWi) conference expressed their discontent with the overall … Read the whole story