MoBlog
by Steve Smith, Staff Writer
Discounting only goes so far, especially on the local level. The best group-buying services are already figuring out ways to capitalize on mobility by getting the offers closer to people … Read the whole story
by Laurie Sullivan
Brands decreased spending for paid-search ads on Google by 1% in the first quarter of 2013, compared with the year-ago quarter, although Yahoo Bing … Read the whole story
by Mark Walsh
Springpad has released the latest version of its productivity app, allowing brands and publishers for the first time to create their own customized presence … Read the whole story
by Steve Smith
According to the NCAA, 2.6 million unique visitors watched live video in one of its apps in just the first week of March Madness. … Read the whole story
by Laurie Sullivan
Microsoft continues to work on voice-assistive technologies. The goal is to help people accomplish tasks more quickly through natural and conversational tones, reducing the … Read the whole story
by Gavin O'Malley
Continuing an aggressive expansion, Games.com is slated to officially launch an automated service for developers to add their games to the AOL-owned platform. In … Read the whole story
by Mark Walsh
In the last two years, the share of traffic coming from mobile apps on Jumptap's mobile ad network has nearly doubled from 45% to … Read the whole story
by Mark Walsh
The hashtag as a marketing vehicle came into its own during the Super Bowl. Half the ads included a hashtag reference and advertisers like … Read the whole story
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by Joe Mandese
Internet ad spending hit $99 billion in 2012, just shy of the 12-figure mark held by only one other medium -- television -- according … Read the whole story
COMMENTARY
by Cezar Kolodziej
Mobile analytics is often difficult to measure because of platform fragmentation and the vast array of device capabilities. Here are some tips to help … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Speed and convenience are the main drivers of a mobile search, but putting a price on each function places it all into perspective. Can … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Everybody likes a great deal. This was shown again recently when a Groupon offer to buy a $10 Starbucks electronic gift card for half … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to Microsoft Advertising, with Flamingo Research and Ipsos, as attention shifts from evening primetime to 'always-on' screen time, consumers are combining devices in … Read the whole story