by Mark Walsh
VivaKi has unveiled a trio of interactive ad units that it hopes both publishers and advertisers will use as standards for tablets. The new … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
It's time we started thinking about mobile platforms and the concept of mobility in relation to its preceding century of mass communications in the … Read the whole story
by Wayne Friedman
Mobile local media advertising is poised to soar in the next four years. It is forecast to hit $9.1 billion in 2017 from $1.2 … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Expect Facebook to announce its mobile phone Thursday, according to Analysys Mason's Principal Analysts Ronan de Renesse and Stephen Sale, who published a research … Read the whole story
by Mark Walsh
Tablets have emerged as the preferred mobile device when it comes to transactions. Estimated tablet transactions accounted for more than half (57%) of the … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Sometimes there are logical misperceptions around mobile. Many believe that more people own iPhones than Android phones, though many pieces of research show that … Read the whole story
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by Mark Walsh
App advertising and analytics firm Flurry on Wednesday said it will extend its analytics solution to mobile Web sites. The company for now is … Read the whole story
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by Thom Forbes
As recently as last summer, Facebook CEO Mark Zuckerberg seemed to be telling analysts that it would be somewhat daffy for his social network … Read the whole story
by Gavin O'Malley
Testing the theory that there is no such thing as too much animal footage, Discovery Communications just debuted Animal Planet L!VE -- a network … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Robi Ganguly describes the top five mistakes that marketers make when designing and building a mobile app. Most are obvious, but the list serves … Read the whole story
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by Mark Walsh
Mobile ad exchange Nexage said it saw a briefer slowdown in ad spending following the holidays this year than in 2012, signaling increased demand … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
More and more often, scientists are taking data "off the shelf" and combining it with machine learning to derive insights in biology, Microsoft Research's … Read the whole story
by Wendy Davis
Mobile social network Path has been hit with a potential class-action lawsuit for allegedly sending unsolicited text ads to people's cell phones. It is … Read the whole story
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by Gavin O'Malley
As consumers get cozier with digital services -- and those services continue to improve -- major differences are emerging in the time they spend … Read the whole story
by Laurie Sullivan
If the online data isn't good, then ads fail to connect brands with consumers. While it has been an ongoing push in the online … Read the whole story
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by Gavin O'Malley
Spreading the video wealth, AOL is expected to announce a dual-syndication agreement with Publishing Group of America. Per the deal, the AOL On Network … Read the whole story