MoBlog
by Steve Smith, Staff Writer
The share of mobile clicks and spend in search advertising is moving -- just as quickly as everything else -- from desktop to devices. Read the whole story
by Laurie Sullivan
Twitter introduced keyword ad targeting Wednesday, based on terms typed into user timelines. The company believes the real-time feature will improve the experience with … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Internet use as an indicator of the overall health of a device, mobile phone and tablets, may indicate the direction things are heading. Smartphone … Read the whole story
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by Joe Mandese
In what is being hailed as the the first research of its kind, the CIMM (Coalition for Innovative Media Measurement) today will release findings … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
No matter where you go these days, there's a good chance of coming across examples of mobile commerce. As a frequent traveler, I often … Read the whole story
by Karl Greenberg
Worldwide, marketers have a good feeling about marketing budgets, trading conditions and staffing. For the first time in Warc's Global Marketing Index, which measures … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
For years, shady online companies lured mobile users -- often young teens -- into singing up for paid subscription services by promising "free" ringtones. … Read the whole story
by Mark Walsh
The European mobile market continues to grow briskly at the expense of the U.S. market. The U.S. share of traffic on Opera's mobile ad … Read the whole story
by Steve Smith
Traditionally, LinkedIn has lagged behind the Big Two social networks in its mobile deployments. With a major upgrade to its iOS and Android apps, … Read the whole story
by Steve McClellan
The VIA Agency has been selected to handle integrated marketing chores for startup mobile carrier Republic Wireless. The scope of work includes creative advertising, … Read the whole story
by Sarah Mahoney
This marks the third straight year of declines for national brands. And while the initial switch from name brands to store brands was linked … Read the whole story