MoBlog
Twitter's new music app may be what it looks like when a social network seriously strives to be a media company. It has crafted a very compelling music discovery tool … Read the whole story
Mobile will force brands to begin to solve problems from the customer's perspective. The thinking goes beyond a shift to mobile from desktop, but … Read the whole story
- COMMENTARY
With real-time marketing, consumers have developed an expectation of, well, real-time marketing. They expect the brands they engage with to understand what they are … Read the whole story
While some analysts believe the company could spread resources too thin, its first quarter 2013 earnings prove otherwise. Profit rose 16%, earning $3.35 billion, … Read the whole story
- COMMENTARY
Despite having moved through multiple delivery channels over several decades, the audiobook remains basically unchanged despite all of the possibilities digital and now mobile … Read the whole story
A surge in advertising around March Madness helped lead a mobile ad rebound late in the first quarter. After a post-holiday season slowdown, many … Read the whole story
- COMMENTARY
We have become a society of digital addicts. We walk around with our cellphones. We read emails and tweets while we wait in line, … Read the whole story
According to the survey, tablet connections grew an average of 43% year-over-year , thanks to higher demand from businesses and consumers. Additionally, smartphones accounted … Read the whole story
COMMENTARYMuch of mobile shopping for women appears to involve traveling to a store to shop. In the no-kidding department of research, a new study … Read the whole story
The Interactive Advertising Bureau on Thursday released the latest version of its Quality Assurance Guidelines (QAG) for public comment. The changes encompass the full … Read the whole story
During Yahoo's first-quarter conference call Tuesday, CEO Marissa Mayer explained the company was shifting its focus from "getting people to believe in Yahoo" to … Read the whole story
- COMMENTARY
As marketers, we want to make sure moms can access our products and services when and where they want - from whatever device they … Read the whole story
