MoBlog
by Steve Smith, Staff Writer
Tumblr has proven to be one of the most entertaining mobile media platforms I have on my phone. And the native ads here suggest how powerful the format can be … Read the whole story
by Mark Walsh
The mobile marketing ecosystem generated $139 billion in additional sales within the U.S. economy last year, with that figure expected to grow 52% annually … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
In its latest push to demonstrate the power of mobile, especially search, on the marketing economy, Google released research today arguing that smartphones are … Read the whole story
by Laurie Sullivan
Running ads prior to a product launch helps familiarize consumers with new merchandise, especially for value-minded shoppers. New research released Thursday shows how digital … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to the results of The Sage SMB Survey on Mobile Devices, laptops (80%) and smartphones (81%) are the most common devices used remotely … Read the whole story
by Mark Walsh
Two years ago, LinkedIn launched LinkedIn Today, a digital newspaper that compiles stories from around the Web based on what a user's connections and … Read the whole story
COMMENTARY
by Lisa Glover
Mobile spending is forecasted to increase across a range of industries as the year progresses. Retail marketers, especially, have already seen the value of … Read the whole story
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by Steve McClellan
After an 18-month development process, MEC has launched a digital attribution platform called CookieCutter designed to provide clients with more precise ROI analytics. The … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Though we wrote about the 10% world of mobile commerce yesterday, it doesn't mean commerce isn't growing in some substantial ways. A new report … Read the whole story
by Karlene Lukovitz
The event will mark the first time that fans in all U.S. states can all play the game together online in real-time (via computer, … Read the whole story
COMMENTARY
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The big challenge is to get the digital agencies to think of, and buy, digital video in the same way they do traditional TV. … Read the whole story
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by Mark Walsh
Verve Mobile has named James Smith as chief revenue officer, overseeing all sales and marketing functions for the location-focused mobile ad network. Read the whole story