Oscar Mayer is capitalizing on the popularity of its blunt Grandpa Frank character in an app that lets users suffer the crusty cynic's snide asides and build their own TV … Read the whole story
Google on Thursday began rolling out a revamped version of its AdMob mobile ad network aimed at helping developers better promote and monetize their … Read the whole story
Mobile display ads perform roughly on par with rich media ads in terms of click-through and time spent, but not as well as video … Read the whole story
Showing just how far Web streaming and mobile technology have evolved, USA Network has declared itself officially platform-agnostic. Each digital touchpoint will now offer … Read the whole story
CW President Mark Pedowitz outlined the TV network's strategy for the coming season. The strategy boils down to a few components, Pedowitz said, including … Read the whole story
Yahoo will incorporate selected tweets into the newsfeed on its redesigned home page through a new partnership between the Web portal and the microblogging … Read the whole story
In an effort to encourage Millennial men to slip into its new ComfortBlend socks, tee shirts and undies, Hanes is introducing a new video … Read the whole story
A b-grade horror flick was released direct to the app format today. App-goers will be invited to buy the film by the section if … Read the whole story
If nothing else is happening relating to mobile payments, the trusty old cash register is under a full-blown assault. Just within the last few … Read the whole story
Did Apple conspire with book publishers to end Amazon's $9.99-per-ebook price? That's the question at the center of the government's antitrust lawsuit against the … Read the whole story
Most of us have been there: you're sitting with a friend, maybe enjoying a nice meal or a glass of wine, and you get … Read the whole story