MoBlog
In its first mobile-only deal, Mondelez has made a strategic agreement with Google for everything from mobile search to banners to Web sites to analytics and even training. It is … Read the whole story
Cisco Systems estimates 3.6 billion global Internet users by 2017, and more than 48% of the world's projected population of 7.6 billion, will push … Read the whole story
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Mobile has reached mass market scale where now over 50% of the U.S. population is actively using a smartphone or tablet. Globally, 1 in … Read the whole story
Amazon built its dominance on versatility. Now a study on purchase paths describing six distinct buying habits explains how the retailer became a research … Read the whole story
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I'm pretty sure on the weekend I average more than 58 minutes daily on my smartphone. New data from Experian Marketing Services estimates the … Read the whole story
While connected consumers love their devices, most of the time, they're unhappy with the experiences brands provide. A new study from Boston Consulting Group … Read the whole story
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The experience of streaming TV shows and movies is increasingly common, yet it remains frustrating to many. Only one-third of streaming video users are … Read the whole story
On the heels of an industry-wide effort to curb texting and driving this summer, Sprint has teamed up with DoSomething.org to reach teens in … Read the whole story
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Google recently agreed to pay $6 million to settle allegations that its app company, Slide, violated a federal text-spam law by sending SMS messages … Read the whole story
Digital magazines are increasingly popular with tablet owners. Overall, 26% of tablet owners said they prefer the tablet versions of magazines over print versions. Read the whole story
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Intuit's Adrian Parker views social and mobile as a marketing marriage made in heaven, and says it made sense for the company to accommodate … Read the whole story
BlackArrow, which counts Comcast and Time Warner Cable among its investors and offers a dynamic ad insertion platform for video-on-demand, plans to launch a … Read the whole story
Publicis Groupe's Spark Communications has paired two clients-Dairy Queen and NBC Universal's Fandango-with an array of other media assets at NBCU to create a … Read the whole story
