MoBlog
by Steve Smith, Staff Writer
In just the last four years, consumers with smartphones have become more comfortable with the various channels of mobile marketing. Getting alerts from local businesses, and even tying them to … Read the whole story
by Tyler Loechner
Accordant Media has released another Q2 RTB Market Pulse report, this one with a focus on mobile. The report looked at performance results for … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
A serious dose of augmented reality (AR), disguised as 3D, arrived in the mail of some 40 million consumers this week. Valpak, the direct … Read the whole story
-
by Steve Smith
The location analytics firm Placed is partnering with launch partner local ad network xAd to leverage its 100,000-person panel in order to track whether … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Click-to-call is one of the most convenient features on the Web, especially for mobile. Google implemented it on ads that not only run on … Read the whole story
by David Goetzl
Telemundo will integrate Vine, the Twitter app that allows users to create short videos, into its broadcast of the "Premios Tu Mundo" Awards Aug. … Read the whole story
-
by Amy Corr
Random iPhone App of the week: Angie’s List Magazine, the membership-based service that allows members to rate the service at local business, launched an … Read the whole story
by Wendy Davis
Viacom has resolved a text-spam lawsuit by agreeing to pay $3,000 to Tennessee resident Eric Mock, who alleged that the media company sent her … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
One of the looming problems for online video producers as they look to become major purveyors of premium content is finding an easy way … Read the whole story
by Mark Walsh
Where did "The New York Times" turn to post stories after its site went down Wednesday? Facebook. The outage, which the "Times" said occurred … Read the whole story
COMMENTARY
by Amanda Hinkle
Consumers are increasingly in the driver's seat: constantly connected, Internet-enabled, socially linked and mobile-powered. According to the Mobile Marketing Association, 48% of Americans never … Read the whole story
by Mark Walsh
Started in 1996, Womensforum.com's biggest changes have come in just the last year, with its acquisition by Escalate Media Holdings, which also operates the … Read the whole story
COMMENTARY
by Robin Simkins
The scene has played itself out hundreds of times on police procedurals: a giant map of the city is tacked with red pins indicating … Read the whole story
by Laurie Petersen
Instead of lines, the reinvented retail locations offer concierge style service, iPad stations for researching local information while recharging devices, as well as printers … Read the whole story