New video habits are emerging as streaming media allows viewers to nibble on an episode or film over time. Likewise, devices are changing virtually every aspect of TV rituals as … Read the whole story
Facebook's share of mobile Internet ad revenues is expected to roughly triple to 15.8% in 2013 from 5.3% a year ago as the social … Read the whole story
No way am I strapping on the manacle timepiece of old. Samsung and Apple want to make wearable technology the next big thing? Come … Read the whole story
Twitter has acquired social TV analytics provider Trendrr as the microblogging service continues to establish itself as the primary platform for real-time conversations around … Read the whole story
Mobility is sparking a range of new trends, from messaging between machines to wearable tech and the commercially powerful tablet. The promise for brands … Read the whole story
Paid-search visits accounted for one-third of total search engine visits to ecommerce Web sites in the first half of 2013, up from 26% in … Read the whole story
Tech stock analyst and blogger Henry Blodget has declared Google Glass dead on arrival. I'm not going to spend any time talking about whether … Read the whole story
Matthew Anderson is Roku's first chief marketing officer. He faces a huge marketing challenge as a long list of competitors -- from Microsoft and … Read the whole story
Marketers have finally caught up to the increase in use of mobile search by consumers. Not tablets, but rather smartphones. Google and Facebook will … Read the whole story
Advocacy group Center for Digital Democracy is calling on the Obama administration to back up its call for a privacy "bill of rights" with … Read the whole story
Consumers may not be swarming to mobile payments but they seem to be interested in getting through store checkout more quickly. And before accepting … Read the whole story
Local search, media and advertising company YP has named Havas Media as agency of record for media planning and buying, and event marketing. Alex … Read the whole story
It's true: Millennials are more demanding than prior generations. This group of 80 million+ knows what they want, what they expect, and what they … Read the whole story
Mobile app marketing costs jumped 20% to $1.80 per loyal user in July from $1.50 in June, while download volume was up slightly, according … Read the whole story
Mobile advertising company Sponsormob and mobile marketing company Jaduda today introduced Splicky, a mobile demand-side platform (DSP). Both companies are headquartered in Berlin, Germany, … Read the whole story