MoBlog
by Steve Smith, Staff Writer
Twitter is planning a major update of its app presence that may depart from its Web look and feel. Among the more enticing additions may be a dedicated section for … Read the whole story
by Mark Walsh
Nearly two-thirds of U.S. mobile users now go online using their phones, up from 31% in 2009. For marketers, the findings suggest the best … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Bump Technologies, the mobile app that lets two people bump their phones together to exchange information, has been acquired by Google despite the $20 … Read the whole story
by Aaron Baar
According to research from The NPD Group, nearly 80% of parents who have children between the ages of 2 and 14 have some type … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
When it comes to protecting your mobile data, Apple is deemed the most trustworthy entity by consumers in a new survey. But overall, consumers … Read the whole story
by Laurie Petersen
Gap gave Twitter a starring role in its first TV campaign in four years and used the social platform to release a sneak peek … Read the whole story
COMMENTARY
by Scott Jones
For all of the modern world -- and increasingly in lesser developed countries -- technology, particularly mobile access to the Internet, has removed traditional … Read the whole story
by Wendy Davis
Comcast should refine ads touting its "triple-play" broadband-TV-phone service, the Better Business Bureau's self-regulatory group National Advertising Division ruled. Read the whole story
COMMENTARY
by Amy Corr, Staff Writer
Happiness Brussels launched a print and outdoor road safety campaign throughout Belgium that illustrates disastrous outcomes for drivers who text while driving. Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
B2B commerce is going mobile. For as long as I can recall, I've been hearing from numerous businesses that mobile wouldn't impact them since … Read the whole story
-
by Joe Mandese
Ad executives, on average, plan to spend 40% of their digital advertising budgets through programmatic audience-buying platforms over the next six months, according to … Read the whole story
by Mark Walsh
With a new service, Facebook Strategic Preferred Marketing Developer (sPMD) Spruce Media wants to help marketers go beyond just installs to driving more e-commerce … Read the whole story