Retailers may be talking a better game than they are playing when it comes to mobile readiness for this holiday. Search Agency found a lot of sluggish performance and missed … Read the whole story
A new study released Tuesday offers more evidence that tablets -- especially the iPad -- are more m-commerce friendly than smartphones. The report by … Read the whole story
While everyone gets excited over "native advertising," the challenge remains that nobody can agree exactly on what it is -- or isn't. Or if … Read the whole story
Second-screen apps like Viggle don't have the scale of Twitter or Facebook, but some of them claim to have engaged the most loyal TV … Read the whole story
What lies ahead in 2014? Our team of industry experts compiled a set of bold predictions, based on their own knowledge and research. Read the whole story
Recognized as the canaries in the digital media coal mine, millennials' tech tastes and consumption habits are watched more closely than any one group. … Read the whole story
The holiday shopping surveys are now coming out fast and furiously and all signs are pointing to many shoppers being very busy on their … Read the whole story
Mobile devices have become an integral part of the consumer's lifestyle, but brand Web sites and services do not support the shift. Although Google … Read the whole story
In an earlier column here, I talked about how few email marketers are actually optimizing their emails and websites for mobile, despite "knowing" that … Read the whole story
Pressing their case to shut down Aereo, TV broadcasters in Utah filed new court papers arguing that the online video service is free-riding on … Read the whole story
Television's marketing association, PromaxBDA, will have a new leader -- as Jonathan Block-Verk will be leaving to take a position at second-screen service Shazam, … Read the whole story
The new spots star "30 Rock"'s Jack McBrayer, who brings his own goofy charm to Christmas shopping, finding something for everyone on his list … Read the whole story