As if we didn't see this one coming. In a patent filing, Apple reveals a model for bringing its fingerprint-sensing Touch ID feature together with iBeacon-like check-ins to authorize mobile … Read the whole story
A full week before Cyber Monday, a clear picture of the holiday e-shopping season is already taking shape. Researchers are now confident that 2013 … Read the whole story
In a program with Sony built by IPG Media Lab, the mobile messaging app Kik tries to turn promotional content into conversation fodder. Ultimately, … Read the whole story
With Black Friday almost upon us, projected holiday online shopping in the U.S. is expected to increase 14% this year to nearly $48.1 billion. … Read the whole story
After the flood of pre-holiday mobile shopping research we've been seeing, some actual mobile activity numbers are starting to come in pointing to some … Read the whole story
Created as part of DoSomething's charter to make the Internet more accessible to more people, the effort is a way to use gamification elements … Read the whole story
A great marketer should abhor the consumers-want-to-disconnect thinking in advertising and media agencies. Going back to the less digitally connected times is not an … Read the whole story
The campaign rides on a distribution network that travels far beyond the traditional in-cinema media footprint -- in NCM's case Regal, AMC and Cinemark. … Read the whole story
Tablets will nearly out-ship half of the world's PC shipments in 2014 -- defined as tablet, notebook and desktop combined, according to one independent … Read the whole story
Handing Apple a decisive victory, a federal judge dismissed a lawsuit accusing the company of failing to live up to the privacy promises it … Read the whole story
A Microsoft Scroogled campaign dishes the turkey on the Google Chromebook with the help of the reality television service "Pawn Stars" that highlights people … Read the whole story
The makeover is designed to differentiate Good Earth Tea at a time of heightened competition in the packaged herbal teas market -- an environment … Read the whole story
The embrace of the old by the new seems to be happening everywhere. The most recent example is this week's announcement that Katie Couric, … Read the whole story
With the college football, NFL, NBA, and NHL seasons all underway in October, and the World Series in progress, ESPN saw its highest monthly … Read the whole story
Android and iOS both gained share at the expense of BlackBerry and Windows Phone on Millennial Media's mobile ad network in the third quarter. … Read the whole story
NativeX, an ad technology provider for mobile games, is expected to this week announce the hiring of James Shanahan as its chief scientist and … Read the whole story
Posterscope's U.K. operation has signed a deal for mobile network usage data from EE (Everything Everywhere), the largest mobile network operator in Britain. The … Read the whole story