MoBlog
by Steve Smith, Staff Writer
Watch for Google to make big moves in 2014 with its Chromecast device-to-TV technology. More content is coming fast. But more to the point, Google is looking to integrate the … Read the whole story
by Steve Smith
One app optimization provider says it detected significant changes to the search results in the iTunes App Store last week. This may signal that … Read the whole story
COMMENTARY
by Anna Bager
Social media found its monetization paths in 2013, while both ad creative and ad ops advanced and geotargeting thrived. In 2014, the reality of … Read the whole story
by Tyler Loechner
Competition for mobile advertising space available for real-time bidding (RTB) has increased in a major way this year. Bid density, or the number of … Read the whole story
COMMENTARY
by Gay Gabrilska
Text messaging is not only a powerful tool for engaging radio listeners. it is a way that stations can collect detailed data about who … Read the whole story
by Laurie Sullivan
Google is contemplating designing its own server chips, based on the ARM processor design, and replacing the Intel chips used today in its server … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
As mobile technology for in-store shopper targeting becomes more refined, the question of consumer acceptance looms large. The obvious issue is that just because … Read the whole story
by Sarah Mahoney
Merchants decided to pull out all the stops in a social media campaign that involves local luminaries, cops and any number of mobile elves. … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
Private exchanges have very publicly become a strategy of note this year for programmatic traders, but what kick-started that path of growth? Victor Milligan, … Read the whole story
by Karlene Lukovitz
"Baby&Me," a 1:16-minute reprise produced by creative agency BETC, features people of all descriptions and ages dancing with baby versions of themselves, viewed in … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to a recent report from Yesmail Interactive, 56% of mobile online sales originating from a marketing email take place on an iPad. Across … Read the whole story
by Wendy Davis
The federal judge who prohibited FilmOn X from operating didn't adequately consider the "public interest in innovation," a coalition of nonprofits argue in new … Read the whole story