Singing in the car is an even more prevalent multitask than talking on a cell phone, according to a new survey. Since no one is implicating the practice in higher … Read the whole story
Mobile devices will account for 50% of Google paid-search clicks by December 2015, according to Marin Software. The company predicts in a report released … Read the whole story
As a marketing man, here's what struck me as 10 trends to watch from SXSW 2014. Read the whole story
At this week's 4As Conference in Los Angeles, the Yahoo CEO talks up the company as both a good platform and environment for marketers … Read the whole story
Android Wear may sound like a product tailored more for RoboCop than consumers who still shell out the shekels but it's the name of … Read the whole story
Samsung's tremendous recent success for its mobile products has a lot to do with its marketing that comes from many real-time/last-minute decisions -- and … Read the whole story
Reading the tea leaves through Steve Jobs in regards to an Apple-manufactured television set can be disheartening -- and enlightening. According to a new … Read the whole story
CMOs believe advanced analytics will play a significant role in helping them reach their goals, but feel underprepared to capitalize on the data explosion … Read the whole story
Banks have been in one way or another involved in various aspects of mobile commerce for some time. Some of those activities have been … Read the whole story
Bob Liodice, CEO of the Association of National Advertisers, told a 4As gathering that media measurement has to improve or ad dollars will come … Read the whole story
Wearable technology is poised for exponential growth over the next three years, but the value of this technology to marketers will depend heavily on … Read the whole story
Russia's search engine Yandex has acquired Israeli startup KitLocate. The company develops geolocation technology for mobile devices, allowing retailers to communicate with consumers at … Read the whole story
After seven years, three court rulings and millions of dollars in legal bills, Viacom and Google have settled their battle about video clips on … Read the whole story
Digital First Media (DFM), the second-largest newspaper group in the U.S., has formed a partnership with smart mobile publishing platform Rumble to power its … Read the whole story
Kiip on Wednesday announced a partnership with VivaKi, the digital innovation unit of Publicis Groupe, allowing Publicis agencies and clients to work more closely … Read the whole story
Dow Jones has been hit with a potential class-action lawsuit accusing it of violating federal video privacy laws with the Wall Street Journal's Roku … Read the whole story