The mobile shift reflected in Facebook's results is also having an impact on content sharing, according to the latest report from AddThis, which collects data from social sharing buttons across … Read the whole story
Mobile advertising shows no signs of sluggishness. Global mobile traffic has grown 45.5% quarter-over-quarter between Q3 2013 and Q1 2014, and ad spend has … Read the whole story
Aiming to convince more businesses to adopt its payments system, Square on Tuesday announced a trio of new services to enhance its offering. The … Read the whole story
Rovio Entertainment, the Finnish company behind the "Angry Birds" mobile game franchise, on Monday announced 2013 financial results showing slowing growth. Following years of … Read the whole story
Ahead of its scheduled NewFronts presentation on Monday afternoon, Microsoft announced a major move into original programming. Xbox Originals, so-called, range from a "Halo" … Read the whole story
Taking "viewability as a currency" to the next level, Undertone has announced the launch of Verified View, a new platform that lets advertisers buy … Read the whole story
Facebook is expanding access to Business Manager, a tool that is intended to allow large advertisers and agencies to manage all of their ad … Read the whole story
Yahoo on Monday unveiled its first full-length scripted series at the Digital Content NewFronts, turning to veteran Hollywood producers for two original half-hour comedies. … Read the whole story
Evolve Media LLC will begin offering Nielsen Online Campaign Ratings data on the native advertising it runs for clients, making it the first publisher … Read the whole story
Simpli.fi, a demand-side platform (DSP), on Tuesday announced integrations with three new ad exchanges: Twitter's MoPub, Millennial Media and LiveRail. The partnerships round out … Read the whole story
While most consumers like to shop in physical stores, many want to get out quickly and efficiently once they've decided on their purchase. Research … Read the whole story