MoBlog
by Mark Walsh
The Mobile Marketing Association wants to put the emphasis back on the middle part of its name with the appointment of its new global chairman John Costello, president of global … Read the whole story
by Mark Walsh
Facebook on Monday announced new metrics for videos (paid and organic) uploaded to brand pages on the social network. The step comes a couple … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Weighing in on the debate about net neutrality, the browser developer Mozilla is urging the Federal Communications Commission to pave the way for imposing … Read the whole story
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by Gavin O'Malley
Vevo is tapping the native ad specialists at Mirriad to mix brand messages into music videos. Kicking things off, Levi's is being featured in … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Digital coupons are moving to mobile in a big way. This year, more than 70% of U.S. adult digital coupon users will redeem a … Read the whole story
by Erik Sass
The "Los Angeles Times" is poised to unveil a new, completely redesigned Web site on Tuesday, May 6. The new Web site will incorporate … Read the whole story
by Aaron Baar
"Instead of a static wall of TVs showing the same content, consumers will be empowered to demo TVs with the type of content they … Read the whole story
by Tyler Loechner
Online ad exchange PulsePoint on Monday announced the appointment of Julie Preis as SVP of product management. Preis joins PulsePoint from Mocean Mobile, where … Read the whole story
by Laurie Sullivan
Marketers purchasing Google Glass to design, test and build campaigns on the platform might not want to know the real hardware cost to manufacture … Read the whole story