MoBlog
by Steve Smith, Staff Writer
Ambitious in its aim to put devices first in its video production and distribution strategy, 120 Sports lets us ponder in what directions mobile-centric streaming media might pivot from TV … Read the whole story
by Tyler Loechner
Marketers have tried to take advantage of World Cup fever, with some striking gold and others hitting rock bottom. When it comes to exchange-based … Read the whole story
COMMENTARY
by Kurt Hawks
The reasons for committing to cross-device are self-evident to most marketers. Although many marketers have studied "what works" in cross-device -- the principles that … Read the whole story
by Gavin O'Malley
The free ride could soon be over for larger businesses that rely on Foursquare's database of bars, restaurants, boutiques, and the like. Pursuing new … Read the whole story
by Wendy Davis
Online video service Aereo suspended operations Saturday, just days after its defeat at the Supreme Court. Aereo's next move is still unclear, but the … Read the whole story
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by Tyler Loechner
TubeMogul is the first buy-side platform to announce that it has plugged into Vungle's new mobile video ad exchange, the companies announced Friday. The … Read the whole story
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by Laurie Sullivan
L.A.-based The Search Agency will announce Friday the acquisition of MoFuse. The technology will support mobile marketing campaigns for local businesses. Terms of the … Read the whole story
by Erik Sass
MiTu, a digital video network targeting Hispanic millennials, has raised $10 million from a group of investors. The new funding will be used to … Read the whole story
by Mark Walsh
Michael Lieberman, co-president of Joule U.S., the U.S. arm of the WPP-owned mobile agency, discusses what exactly "mobile" means, whether it should even include … Read the whole story