MoBlog
by Mark Walsh
In his latest quarterly report on the wireless market, mobile industry analyst Chetan Sharma doesn't hold much hope for Windows Phone ever becoming a credible challenger to the dominance of … Read the whole story
by Erik Sass
The History Channel has announced the launch of Planet H, a brand extension targeting kids ages seven to 11. Developed by History and its … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Adoption of mobile coupons seems to have doubled in the last few years, and it is clear that brands and consumers benefit from the … Read the whole story
by Gavin O'Malley
Pinterest is breaking into mobile messaging with a new feature for users to chat about particular Pins, or anything else that comes to mind. … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
There are many questions on tap for today's MediaPost OMMA mCommerce conference here in New York. One of the big ones is the role … Read the whole story
by Aaron Baar
Whether they realize it or not, the main factor that helps consumers decide in the purchase of a new television for video device is … Read the whole story
by Mark Walsh
Advertisers on Twitter can now create campaigns focused on specific marketing goals, and pay only when people take desired actions as a result. Marketers … Read the whole story
by Mark Walsh
Lord & Taylor is among the national retailers getting on the beacon bandwagon. The company is ramping up proximity-based marketing efforts, if still mostly … Read the whole story
by Steve McClellan
Global digital marketing agency Interakt has appointed Elijah Degen global head-digital solutions. Previously, Degen led computer giant Lenovo's digital marketing strategy and is credited … Read the whole story