Epicurious, Conde Nast's digital platform for all things food, has partnered with Swirl Networks, which operates in-store mobile beacons powered by Bluetooth Smart and … Read the whole story

The campaign kicks off with an anthem spot. Shot at Acura's R&D center, the ad comprises a series of snapshot scenes showing Honda engineers, … Read the whole story

Using a cell phone is generally frowned upon in movie theaters, but as part of its overall marketing program to showcase its new G3 … Read the whole story

Engineers at Two Tap have developed an automated universal shopping cart that works with any product or application online, similar to Facebook's and Twitter's … Read the whole story

Even though retailers have been talking about and testing beacons for many months, this is just the tip of the massive beacon iceberg. Beacons … Read the whole story

Kenshoo reports that mobile spend and click share rates for paid search in the United States, United Kingdom and Australia rose during the past … Read the whole story