MoBlog
by Steve Smith, Staff Writer
HP enlisted some Vine stars to make its latest TV spot for a convertible tablet. The result was an eye-catching ad that married the product well with the Vine aesthetic. … Read the whole story
by Mark Walsh
Facebook has rolled out cross-device reporting for ads, allowing marketers to see how people are moving among devices and across mobile apps and the … Read the whole story
by Mark Walsh
Square just got a big new competitor. Amazon on Wednesday announced its expansion into mobile payments with a new point-of-sale (POS) service that combines … Read the whole story
by Laurie Sullivan
IgnitionOne announced Monday the acquisition of Human Demand to strengthen its position in mobile marketing and advertising, and audience and tracking services. Read the whole story
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by Amy Corr
Random iPhone App of the week: Phones and tablets have become kitchen tools in their own right, guiding users through delicious recipes. But what … Read the whole story
by Aaron Baar
With a major rebrand of its business technology services -- and a multimillion-dollar marketing campaign -- Sprint is focusing less on the what, and … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
If everyone has a mobile device, why is mobile marketing so difficult for marketers? Why are the companies tasked to deliver mobile marketing opportunities … Read the whole story

COMMENTARY
by Laurie Sullivan, Staff Writer
The ability to bring sensory experiences to the mobile screen just might change the way consumers purchase goods and services online. Devices could one … Read the whole story