MoBlog
by Mark Walsh
Mobile's slice of ad spend is likely to grow over time, but it won't necessarily be in lockstep with share of time. In a session at MediaPost's Mobile Insider Summit … Read the whole story
by Laurie Sullivan
The Xbox One Tuesday will introduce Reddit and MTV apps to the system, as well as increase functions and tools for Google's YouTube Twitch … Read the whole story
COMMENTARY
by Cezar Kolodziej
It's no surprise that most marketing and advertising utilizes visuals to leverage emotion and create a brand experience. Messaging should aim to do the … Read the whole story
by Tyler Loechner
AppNexus, a programmatic ad platform, on Monday received a $60 million investment from a Boston-based public equity and asset management firm. The investment values … Read the whole story
by Karl Greenberg
Forty-eight percent of marketers queried reported that they face challenges in personalizing each customer interaction, and 42% of marketers reported they face challenges with … Read the whole story
COMMENTARY
by Gareth Davies
As few as two years ago, the mobile ecosystem was still finding its way - identifying mobile audiences was a major challenge. Back then, … Read the whole story
by Gavin O'Malley
Tumblr is partnering with Ditto Labs to help the photo-analytics start-up track brand logos that show up in user posts. Tumblr is positioning the … Read the whole story
by Sarah Mahoney
Powered by a healthy demand for tools and seasonal gardening products and a shift in its marketing strategy, the Home Depot reported sales and … Read the whole story