MoBlog
by Steve Smith, Staff Writer
Moms are a leading indicator of emerging mobile behaviors. Few segments are busier multitaskers on the move. But a deep dive into their mobile behaviors also suggests just how radically … Read the whole story
by Mark Walsh
Facebook on Monday said it has hit 1 billion video views per day as the social network ramps up efforts to rival YouTube as … Read the whole story
by Mark Walsh
The U.S. audience watching video on smartphones in the second quarter grew to 114.4 million, up 18% from 97 million in the year-earlier period. … Read the whole story
by Tyler Loechner
Programmatic video ad platform TubeMogul on Friday announced it has been named a certified partner of Nielsen's mobile Online Campaign Ratings (OCR). Starcom MediaVest … Read the whole story
by Wendy Davis
The mobile social network Path argues in new court papers that it didn't violate a federal telemarketing law by allegedly sending text messages to … Read the whole story
by Tyler Loechner
Data management platform (DMP) eXelate has announced the appointment of Frannie Danzinger as VP of strategic solutions. Danzinger joins eXelate from Bizo, a B2B … Read the whole story
by Laurie Sullivan
Political turmoil in Russia has not stopped U.S. and European companies from running paid-search advertisements in the country on Russia's most popular search engine, … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
More routine shopping activity is migrating to mobile. As consumers continuously shop throughout The Mobile Shopping Life Cycle, various actions that have been done … Read the whole story
COMMENTARY
by Tyler Loechner, Staff Writer
At MediaPost's recent Mobile Insider Summit in Lake Tahoe, Calif., I had the opportunity to meet Joe McCaffrey, planning director and head of social … Read the whole story
COMMENTARY
by Jeremy Jacobs
It's a challenging cat-and-mouse game for all brands, but it's especially daunting for brands that haven't built a nimble process and infrastructure prepared for … Read the whole story