MoBlog
With Apple yesterday announcing that the iPhone 6 and iPhone 6 Plus topped 10 million in sales the first weekend, there is clearly already a healthy demand for the larger … Read the whole story
Aiming to ramp up its programmatic trading technologies, mobile ad firm Millennial Media on Tuesday announced the acquisition of mobile real-time bidding (RTB) exchange … Read the whole story
A strong mobile commerce infrastructure remains many retailers' top competitive weakness heading into the 2014 holiday season, yet 68% participating in a new study … Read the whole story
Beachfront Media, a video ad tech company, on Tuesday announced the launch of Beachfront.io, programmatic video ad platform for mobile app advertisers. The platform … Read the whole story
Retargeting has been cited as one of the most powerful performance marketing tools, but 51% of respondents participating in a survey released Tuesday said … Read the whole story
A trio of media and marketing veterans has formed a new firm to advise big media brands on digital and social media strategy, as … Read the whole story
British company Ransquawk should pay Dow Jones $5 million for distributing summaries of its news stories online and via mobile apps, U.S. Magistrate Judge … Read the whole story
There are two methods of measuring hot startups: venture capital investment and where it lures executive talent. On the former, Hailo, which arranges taxi … Read the whole story
Ubimo, a mobile ad tech firm headquartered in Tel Aviv, Israel, on Tuesday announced its expansion to the U.S. with the opening of an … Read the whole story
COMMENTARYNearly half of shoppers who are beaconed during a shopping trip engage with the messaging they receive but marketers who over beacon do so … Read the whole story
COMMENTARYAffiliate marketing continues to play catch-up with search when it comes to tools and automation. Many marketers lack the tools that allow brands like … Read the whole story
