Mobile Marketing Daily
Wednesday, October 8, 2014
  • Facebook Opens Up Audience Network Widely

    After launching its Audience Network in April with a limited set of partners for testing, Facebook has opened up the ability to run ads … Read the whole story

  • DigitasLBi Names Jason Kodish As First Chief Data Scientist

    Kodish will lead the global 350-person Strategy & Analytics capability with a remit to deliver effective data-driven strategies for clients. He will also be … Read the whole story

  • Facebook Rolls Out 'Local Awareness' Ads

    Facebook has introduced a new ad option designed to help drive foot traffic to 30 million small businesses on the site. The new "Local … Read the whole story

  • REVOLVING DOOR: Publicis Seattle Named Lori Davis As EVP, Executive Business Director For T-Mobile

    Publicis Seattle hired Lori Davis as executive vice president, executive business director. Davis will become both the account and business lead on the agency's … Read the whole story

  • Phab Is Pfun - But Something Even Bigger Is Coming

    With two weeks adjusting to the iPhone 6 Plus, it is hard to imagine downscaling. But bigger screens may just be a stopgap measure … Read the whole story

  • New Ways to Target Mobile Mall Shoppers

    The mall may become even more of a major mobile shopper targeting arena. Mall shoppers have always faced a number of lures, from newspaper … Read the whole story